sleeper effect

sleeper effect
эффект запаздывания

English-Russian dictionary of Arts . 2014.

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  • Sleeper effect — The sleeper effect is a psychological phenomenon whereby a highly persuasive message, paired with a discounting cue, causes an individual to be more persuaded by the message (rather than less persuaded) over time.When people are normally exposed… …   Wikipedia

  • sleeper effect — / sli:pər ɪˌfekt/ noun an effect shown where a message becomes more persuasive over a period of time …   Marketing dictionary in english

  • Эффект спящего (sleeper effect) — Э. с. в области формирования убеждений называют отсроченное усиление воздействия убеждающего сообщения. Это происходит в ситуации, когда сообщение поначалу не обнаруживает убеждающих эффектов, однако впоследствии, по прошествии определенного… …   Психологическая энциклопедия

  • Sleeper (Buffy episode) — Infobox Television episode Title=Sleeper Series=Buffy the Vampire Slayer Season=7 Episode=8 Airdate=November 19 2002 Production=7ABB08 Writer=David Fury and Jane Espenson Director=Alan J. Levi Guests=Anthony Stewart Head (Rupert Giles) Robinne… …   Wikipedia

  • Exposure effect — The Exposure Effect (also known as the Mere Exposure Effect) is a psychological phenomenon well known to advertisers: people express undue liking for things merely because they are familiar with them. This effect has been nicknamed the… …   Wikipedia

  • Blanket sleeper — The blanket sleeper (also known by many other synonyms and trade names) is a type of especially warm sleeping garment worn primarily during the winter in the United States and Canada. The garment is worn especially by infants and young… …   Wikipedia

  • Attitude (psychology) — Attitude is a hypothetical construct that represents an individual s like or dislike for an item. Attitudes are positive, negative or neutral views of an attitude object : i.e. a person, behaviour or event. People can also be ambivalent towards a …   Wikipedia

  • Yale-Ansatz zur Einstellungsänderung — Der „Yale Ansatz zur Einstellungsänderung“ (Original: Yale Attitude Change Approach) beschreibt, wie Persuasive Kommunikation die Einstellungen von Menschen ändern kann. Er wurde in den 1950er Jahren an der Yale University von einer… …   Deutsch Wikipedia

  • Yale-Studien — In den Yale Studien untersuchte eine Forschergruppe um den Psychologen Carl I. Hovland in etwa 50 Laborexperimenten die Wirkungen von Massenmedien auf die persönlichen Einstellungen von Menschen. Inhaltsverzeichnis 1 Ziel der Studien 2 Merkmale… …   Deutsch Wikipedia

  • List of effects — This is a list of names for observable phenonema that contain the word effect, amplified by reference(s) to their respective fields of study. #*3D audio effect (audio effects)A*Accelerator effect (economics) *Accordion effect (physics) (waves)… …   Wikipedia

  • Propaganda — This article is about the form of communication. For other uses, see Propaganda (disambiguation). French Military Propaganda postcard showing a caricature of Kaiser Wilhelm II biting the world (c. 1915) …   Wikipedia

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